» the team

Nirankar Khalsa
Managing Director, Marketing & Brand Strategy Consultant 

Nirankar brings a depth of expertise and experience in marketing and brand management, having worked for a number of renowned brands such as Starwood Hotels & Resorts, Mattel, and recently spearheading the launch of European Mobile Application & Solutions Start-Up, “fastTAXI.” Some of his latest projects include contributing to the successful launch of Mattel’s European Barbie Flagship Store and the launch of the scratch & play tie-up between the UNO board game and McDonald’s Iberia. In his roles as Managing Director and Marketing & Brand Strategy Consultant for Blowfish, Nirankar provides clients with comprehensive internal and external analysis, resulting in the development of clearly defined strategies for business growth, brand management and strategic planning. His previous experience aids in the seamless implementation of these strategies into robust and targeted online and offline marketing campaigns, improving ROI, positioning and building brand awareness. Nirankar is native fluent in both English and Spanish.

When not overseeing Blowfish, Nirankar can be found researching and preparing for his next travel adventure. In the pipeline is summiting South America’s Mt. Aconcagua and completing Nepal’s infamous Annapurna Circuit Trek.

New York Office:
425 West 53rd Street
New York, NY 10019
+001 917 318 2790


the process

the team "fish"

Nirankar Khalsa | Managing Director,
Marketing & Branding Strategy Consultant
Morgan Witkin | Editor-in-Chief and Marketing Consultant
Shailesh Sawlani | Client Acquisition & Marketing Strategy Consultant
Trevor Bezzina | Marketing & Strategy Consultant
Bianca Alvarez | Art Director